We are currently in the era of Facebook Meta, and it's inevitable that Meta experts will emerge, potentially becoming strong contenders for Facebook Marketers and posing formidable competition for all Social Media marketers. While Facebook Meta undergoes ongoing transformations, certain aspects will remain unchanged. For newcomers venturing into the realm of Facebook marketing and establishing a Facebook presence, understanding some fundamental principles is crucial to harness the full potential of Facebook marketing. Instead of focusing on specific mistakes you may be making on your Facebook page, I aim to shed light on a few common errors that you might unknowingly be committing, which can hinder your success in Facebook marketing.
Here is the list of 9 things you are doing wrong on your Facebook Page in 2022.
1. Creating more than 1 Facebook Page - Don't create more than 1 Facebook page, it will affect your brand image and confuse your loyal customers.
2. Confusion - Don't confuse Facebook Profile instead of Facebook Page.
3. Negative Comments - Neglecting comments on your Facebook Page is the worst thing you can do, it will affect your online reputation.
4. No content - Posting photos without any content is a big no.
5. Too long posts - Don't make your posts too long, as it's a Facebook page, and not a place to write an extended blog post.
6. Over posting - Facebook works for you. If you post 5-6 times in a week, don't overdo it by posting 10-12 times in a week.
7. Low posting - If you have created a Facebook page, your responsibility is to make a proper social media calendar and post relevant content on your Facebook page.
8. No Social Media Calendar - If you are posting on the Facebook page, chances are you are doing it without any strategy. Sometimes you are posting promotional content, sometimes you are posting it without any video content.
9. No logo or branding - If you are posting video or photo content, chances are you are doing without any logo of your company. Simply photos of your product will not help you in the future. Branding should be there in all your posts.
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