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Writer's pictureParikshit Khanna

Comprehensive Digital Marketing Course in Greater Noida

Discover the most practical and in-depth Digital Marketing Course in Greater Noida, led by Parikshit Khanna, a seasoned AI and digital marketing trainer. This course goes beyond traditional learning, integrating the latest tools, strategies, and trends to equip you with skills that are in demand across industries.

What Parikshit Khanna Provides

1. Artificial Intelligence (AI) & Machine Learning in Digital Marketing

  • AI-Powered Content Creation: Tools like Jasper and Copy.ai to generate human-like text efficiently.

  • AI-Driven Personalization: Algorithms that deliver personalized experiences across channels.

  • Predictive Analytics: Tools to forecast customer behavior and market trends for informed decision-making.

2. Video Marketing Strategies

  • Short-Form Video: Platforms like TikTok, Instagram Reels, and YouTube Shorts.

  • Live Streaming: Engage audiences with real-time interaction.

  • Interactive Video: Add polls, quizzes, and clickable elements for higher engagement.

3. Advanced Social Media Marketing

  • Ephemeral Content: Use Stories and short-lived formats to capture attention.

  • Social Commerce: Leverage Instagram and Facebook shopping features.

  • Community Building: Strengthen brand loyalty with dedicated online communities.

4. Search Engine Optimization (SEO) & Search Engine Marketing (SEM)

  • Voice Search Optimization: Tailor content for voice assistants like Alexa and Google Assistant.

  • Focus on UX: Improve website performance for better rankings.

  • Local SEO: Optimize for local business visibility.

5. Influencer Marketing

  • Micro-Influencers: Partner with niche influencers for authentic promotions.

  • Data-Driven Strategies: Analyze audience demographics and engagement rates for the best results.

  • Transparency: Build trust with honest endorsements.

6. Email Marketing

  • AI-Powered Campaigns: Deliver highly personalized emails.

  • Interactive Elements: Use GIFs, polls, and videos in emails to boost engagement.

  • Segmentation: Divide your audience based on behavior and interests for targeted campaigns.

7. Content Marketing Trends

  • Long-Form Content: Establish thought leadership with in-depth articles and blogs.

  • Visual Content: Use videos, infographics, and images to improve engagement.

  • User-Generated Content (UGC): Leverage authentic content created by your customers.

8. Data-Driven Decision Making

  • Website Analytics: Monitor website traffic and user behavior.

  • Social Media Analytics: Track engagement and reach.

  • Campaign Performance: Optimize strategies based on performance data.

9. Cybersecurity in Digital Marketing

  • Data Privacy: Implement robust security measures to protect user data.

  • Reputation Management: Monitor and address negative sentiment online.

  • Combating Misinformation: Take proactive steps to address false information.

10. Sustainability in Marketing

  • Eco-Friendly Practices: Reduce the carbon footprint in marketing campaigns.

  • Ethical Data Use: Respect user privacy and ensure ethical data collection.

  • Promoting Sustainable Brands: Support and market eco-friendly products and services.

Course Modules

Module

Key Topics Covered

SEO & SEM

Keyword research, on-page SEO, link building, and ad campaign strategies.

Social Media Marketing

Platforms: Facebook, Instagram, LinkedIn, and TikTok. Engagement and ad strategies.

Content Marketing

Blogging, video creation, AI tools for content generation like Jasper and Copy.ai.

Email Marketing

Creating high-converting email campaigns, automation, and segmentation.

Affiliate Marketing

Affiliate platforms, monetization strategies, and performance tracking.

Analytics & Data

Google Analytics, campaign tracking, and KPIs for digital success.

Tools Included

By enrolling in the course, you’ll gain access to a year-long subscription to premium tools like:

  • SEO Tools: Semrush, Moz Pro, Ubersuggest.

  • Content Tools: Grammarly, Jasper, Copy.ai.

  • Design Tools: Canva Pro, PicMonkey, InVideo.

  • Analytics Tools: Google Analytics, Buzzstream, SpyFu.

  • Video Editing: Vidiq Boost, Story Blocks, Shutter Stock.

Residential Options for Outstation Students

If you're coming from outside Greater Noida, consider staying in these well-connected residential areas:

Area

Features

Pari Chowk Area

Central location with upscale housing and excellent connectivity.

Alpha Sector

Premium residential options near educational and corporate hubs.

Zeta Sector

Modern apartments with green spaces and amenities.

Beta Sector

Affordable housing with access to parks and markets.

Why Choose This Course?

  1. Expert Guidance: Learn from Parikshit Khanna, a leader in digital marketing and AI integration.

  2. Practical Learning: Hands-on sessions with real-world case studies and premium tools.

  3. Comprehensive Curriculum: Covers all major aspects of digital marketing in depth.

  4. Certification: Industry-recognized certificate to boost your career.

Contact Details

Ready to take the next step in your digital marketing journey? Contact us for more details:

Disclaimer

The course structure and tools provided are subject to updates based on market trends and availability. Ensure to contact the trainer directly for the most accurate information.

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