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Writer's pictureParikshit Khanna

India’s biggest billionaires should use social media actively?



Fewer than one in five Indian Billionaires are on Social Media. Among the most notable absentees are Ambani, Mittal, Prem Ji rarely use social media.

Why should Indian Billionaires use Social Media actively?

  • The benefit of developing a personality on the web for the likes is bringing a personal touch to the table.

  • It also allows a company to be personified.

  • These public figures "should be role models for the masses and exploit these media to inspire people.

Why Indian CEOs may be better off without social media

  • By not being active on social media, these billionaires escape the meme trolls.

  • Being not on social media protects them from facing direct criticism about the many controversies brewing around them.



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