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Social Media News Highlights: December 2024

Introduction

Social media continues to dominate conversations, shaping public discourse, raising awareness, and, at times, sparking controversy. December 2024 witnessed a range of significant events, from policy updates and viral trends to discussions on ethical AI and regional issues. This blog provides an overview of the most impactful social media news of the month, structured in a detailed table format for easy reference.

December 2024 Social Media News: Key Events

Date

Headline

Description

Source/Link

December 6

Woman gangraped in Guwahati; 8 arrested after video goes viral

A horrifying crime in Guwahati came to light after a viral video. Eight individuals were arrested following the incident.

December 12

Cops unveil new social media policy to combat cybercrime

Kolkata Police announced a new social media policy to enhance their approach to investigating online crimes.

Times of India

December 10

India’s top social media mentions in 2024 revealed

Sprinklr Insights highlighted the most talked-about brands, personalities, and events on Indian social media.

December 8

India pushes for ethical AI and social media accountability

Union IT Minister Ashwini Vaishnaw discussed India’s plans to regulate social media and promote ethical AI practices.

December 11

Supreme Court advises judges to avoid social media

The apex court emphasized that judges should refrain from social media commentary to maintain impartiality.

December 9

Australia enforces social media ban for under-16s

Australia passed a world-first law banning social media access for children below 16, sparking global debates.

December 13

Meta meltdown: Social media downtime disrupts campaigns

Agencies shared their struggles during a recent Meta platforms outage that stalled online campaigns.

December 7

Bhuvan Bam, CarryMinati among India’s top social media influencers

Ormax Media released a list of India’s most popular influencers for 2024.

December 5

Deep state campaigns fueling regional tensions via social media

Reports highlighted social media’s role in stoking regional divisions in Tamil Nadu and Bihar.

December 3

Wedding trends: Social media teams hired for live coverage

Couples in Bengaluru are hiring dedicated social media teams to create and manage wedding content in real-time.

Key Learnings from December 2024 Social Media News

  1. Social Media Regulation Is Gaining Momentum:Countries like Australia are leading the way with new laws targeting underage users. India is also focusing on accountability and ethical AI integration.

  2. Brands Must Prepare for Platform Downtime:The recent Meta outage underlined the need for businesses to diversify their digital strategies and prepare for sudden disruptions.

  3. The Power of Viral Content:Incidents like the Guwahati crime case and influencers like Bhuvan Bam show the impact of viral content in driving conversations and awareness.

  4. Social Media and Justice:The Supreme Court's recommendation for judges to avoid social media highlights its potential to influence public opinion on sensitive matters.

  5. Cultural Shifts on Digital Platforms:Trends such as wedding-specific social media teams reflect the growing integration of online platforms into cultural and personal milestones.

Disclaimer

The information in this blog is based on publicly available sources and reports. Efforts have been made to ensure accuracy, but the content is subject to updates and further verification. The views expressed here do not represent those of any organization or entity mentioned.

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