Images and GIF outperform text. Videos and GIFS are six times more likely to be retweeted than photos and three times more likely to be retweeted than GIFs.
Keeping the existing Twitter followers involved and engaged is just as crucial as attracting new followers.
If you’re attending a conference, event, or party, use their branded # hashtag for extra visibility.
Mention @ brands and influencers in your tweets so that they mesh and interact with your tweets. This way, you can leverage their Twitter audiences and get more engagement.
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